Even poorly designed advertisements will turn some heads, although they might not provide the outcome you intended. The layout and design of your vinyl wrap are just as crucial as its information. Just like with all forms of advertising, there are specific things you want to achieve to attract more customers successfully. If you are wondering how to get customers to notice your ads positively, you’re in luck. Here are some tips for how to get your vinyl wraps noticed.
Go Where the Customers Are
Even if you have the perfect vinyl wrap, it won’t do you any good if no one sees it. It is important to get your brand out there where customers will notice it. One of the benefits of using vinyl wraps is that you can physically place yourself where your target audience is. Park your wrapped vehicles at events or locations where your customer base is to grab attention, drive traffic, and increase brand awareness.
Prioritize Readability
In the same way that your vinyl wraps are ineffective when no one can see them, they are also useless if no one can read them. Many different factors go into the readability of a wrap design, such as font, size, and color. But, just because you can read it well doesn’t mean everyone else can. Make sure you get a few different opinions from other people to ensure as many people as possible can read your car wrap design. You don’t want to design a perfectly wrapped vehicle, only to find out no one else can make out the text.
Use Bold Colors
Keep graphics simple and use bold contrasting colors to make important information pop. Highlighting important pictures and text will grab attention, lead the reader’s eye, and help them quickly understand the message being conveyed.
Include a Call-to-Action
A call-to-action is a blurb in your advertisement that encourages the reader to take action, like visiting your website or calling your office. You can include special promotional opportunities or announce an upcoming product or event. This will not only grab the audience’s attention; it will give them the motivation to respond right away. Words and phrases like “limited time only,” “Sale,” and “Visit today” will prompt a quick response.
Contact Brand It, Wrap It Today
If you are looking for a cool custom way to decorate your vehicle or advertise your business, make sure to check out Brand It, Wrap It, Custom Signs, and Vehicle Graphics. We are a full-service sign and wrap company that provides excellent quality signage for businesses both big and small throughout the Maryland, Virginia, and Washington, D.C. metro area. We provide customer service, use the best and latest sign printing technology, and pride ourselves on our attention to detail. To see how we can help your business shine, give us a call at 301-838-9727 or visit us online for an estimate. For more tips and articles like this, follow us on Facebook, Twitter, Pinterest, and Instagram.