We’ve talked about branding, rebranding, branding strategies, and even keeping track of multiple brands on this blog. This time around, we thought it would be a good idea to get back to basics and look at what exactly a brand… Read More
Archive for the ‘Branding Tips’ Category
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Tips for Successful Rebranding
Sometimes companies need to change. There are plenty of reasons a company should change (shifting focus, expanding, outdated brand). No matter what the reason is, there are some things every business owner should keep in mind when rebranding, and a… Read More
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What Does Advertising Get You?
Advertising is a basic business necessity. Without advertising your business would be basically non-existent, so you need to figure out how you’re going to do it and what you would like to get out of it. A branding strategy is… Read More
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What Does a Branding Strategy Look Like?
Branding is an important aspect of any business plan. You need to answer the Five W’s, and an H, for your business. Let’s break each one down, and see what you should do to make sure you’re effectively branding your… Read More