Here is how you can work with color to bring in customers with your business signage.
If you’re trying to attract customers to your business, then quality signage is a must. Many things go into creating eye-catching signage, and color is one of the most critical factors. Here is how you can work with color to bring in customers with your business signage.
Start Simple
Colorful signs can appear fun and interesting, but simple is always best when it comes to designing. Try to keep with a one or two-colored theme. That way, you will create a memorable image for potential customers who approach your store.
Consistent Branding
Quality signage on your store’s exterior is a great way to draw customers to the door. But then you should think about the inside of your establishment. Continue a consistent narrative indoors with interior graphics like wall and floor wraps that incorporate your main colors. Graphics like these can tie your colors and logo together, creating regularity and consistency in promoting your brand image.
Strategic Placement
Considering the placement of your signage will affect how well you reach people. That said, it’s essential to go beyond your storefront sometimes. You might have considered adding signs in front of your store to advertise events and promotions. But it would be best if you also took advantage of high traffic areas to place signage that will promote your brand to the most people.
Contact Brand It Wrap It Today
If you are looking for a cool custom way to decorate your vehicle or advertise your business, make sure to check out Brand It, Wrap It, Custom Signs and Vehicle Graphics. We are a full-service sign and wrap company that provides excellent quality signage for businesses both big and small throughout the Maryland, Virginia, and Washington, D.C. metro area. We provide awesome customer service, use the best and latest sign printing technology, and pride ourselves on our attention to detail. To see how we can help your business shine, give us a call at 301-838-9727 or visit us online for an estimate. For more tips and articles like this, follow us on Facebook, Twitter, Pinterest, and Instagram.